Articles tagged with: yahoo
Pay per click geo-targeting: Finally from Yahoo
Pay per click Geo-targeting for Yahoo advertisers has been launched this week. The new tool will enable search advertising marketers to fine tune campaigns and create more relevant ad clicks by selecting specific target locations.
As …
Yahoo layoffs coming this week
Yahoo started out the year with layoffs, and it is going to end the year with more. The layoffs have been expected ever since Yahoo hired hatchet men from Bain & Co. to come help …
Steve Ballmer on Yahoo Deal
Steve Ballmer respond to an analyst at whether Microsoft was going to put in a new offer, Ballmer said: “We offered 33 bucks not too long ago and it’s 11 and a half. So I …
New Yahoo Web Analytics tool
Yahoo’s new Web Analytics tool is packed with features that will prove invaluable to website owners who want raw data within minutes of collection. It is being offered free to those who accept the standard …
Google Adsense: In Game Advertising
Advertisers can now place AdSense ads within the content of online, flash-based, games, announced Google earlier this week, finally catching up to Microsoft and Yahoo.
Users of AdSense for Games, currently in beta, will be able …
Pay Per Click Advertising: Important Growth
Pay per click advertising (PPC) and search engine optimisation (SEO) will see growth this year and in 2009, according to a report by an investment bank.
Jefferies & Company has had to revise its forecast report …
Reasons To Target Long-Tail Keywords!
Long Tail keywords are those 3 and 4-keyword phrases which are very, very specific to whatever you are selling. You see, whenever a customer uses a highly specific search phrase, they tend to be looking …
Yahoo News with new layout
Yahoo News has launched a beta version of its massively popular news site that reaches a reported 44 million unique visitors a month. The new site has introduced a number of basic aesthetic changes (the …
Search engine advertisers are decreasing
Advertiser counts for both Microsoft and Google dropped in the second quarter of 2008, according to a report from AdGooroo. Yahoo was the only one of the three major search engines to see an increase …
Search Monopoly: Why we can’t afford it
Yahoo (YHOO) and Google (GOOG) aren’t holding anything back in their effort to win our hearts minds in the search marketing war. Or rather, Yahoo’s surrender in that war as they prepare to include Google …
Yahoo email service is leading the market
Yahoo’s email service dominates the web-mail market with the highest number of email users, monthly minutes spent per user and times users check mail, according to data from comScore (via a New York Times blog …
