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Articles tagged with: search

Wikia started layoffs
Tuesday, 21 Oct, 2008 – 8:19 | No Comment
Wikia started layoffs Wikia has confirmed that about 10 percent of its workers have been laid off, but points out that it is still trying to hire for open positions.At the beginning of this year, Wikipedia co-founder Jimmy …
Search Monopoly: Why we can’t afford it
Saturday, 27 Sep, 2008 – 17:13 | One Comment
Search Monopoly: Why we can’t afford it Yahoo (YHOO) and Google (GOOG) aren’t holding anything back in their effort to win our hearts minds in the search marketing war. Or rather, Yahoo’s surrender in that war as they prepare to include Google …
PPC Search Engine Marketing
Friday, 12 Sep, 2008 – 16:50 | No Comment
Pay-per-click (PPC) search engines can give you instant traffic and allow you to test new business models in real time. However, the pay-per-click market is competitive.
Yahoo + Verizon: Extend their portal deal
Wednesday, 3 Sep, 2008 – 17:47 | No Comment
Verizon (VZ) and Yahoo (YHOO) said Wednesday that they have re-upped a portal deal that began in 2005. Under a new multiyear agreement (statement), a custom Verizon-Yahoo portal will be offered to all new subscribers …
Online advertising slows as privacy issues are rising
Wednesday, 3 Sep, 2008 – 1:22 | No Comment
It sounded like a winning proposition — free money — for Internet access providers.By tracking their subscribers’ personal Web surfing habits, they could help deliver ads targeted to the consumers’ interests, and claim a share …
June’s Top U.S. Online Advertisers and Ad Publishers
Friday, 29 Aug, 2008 – 1:19 | No Comment
Fox Interactive Media, which owns MySpace.com (and is owned by News Corp. (NWS )), ranked as the top display ad publisher with 15.9% of all display ads viewed in June, and Microsoft was the top …
“Microsoft is ‘Done’ With Yahoo” says Ballmer
Friday, 25 Jul, 2008 – 11:30 | No Comment
Chief Executive Steve Ballmer on Thursday defended Microsoft Corp’s need to make heavy investments in its Internet businesses but said the company was “done,” for now, with pursuing Yahoo Inc . “There’s nothing under discussion …
Google’s Knol a Wikipedia clone?
Thursday, 24 Jul, 2008 – 0:59 | No Comment
Seven months after Google began testing a service called Knol, a Wikipedia competitor, the company on Wednesday finally rolled it out. Knol is described as “Like Wikipedia, With Moderation.” Articles on various topics are penned …
ValueClick is offering new advertising tools for marketers
Tuesday, 22 Jul, 2008 – 9:06 | No Comment
A new targeting tool is set for release from ValueClick. The tool is a predictive behavioral targeting tool which provides marketers with anonymous consumer behavior and then predicts future behaviors based on the past information. …
Does search engine marketing increase brand awareness?
Monday, 21 Jul, 2008 – 14:18 | One Comment
Google says, search engine marketing does increase brand awareness no matter where it appears on a results page, and they have released the results of a recent study to bolster their case.
ICANN: .anything is the next domain opportunity
Monday, 21 Jul, 2008 – 8:35 | One Comment
“.anything” domains are - literally - any domain extension that isn’t already taken and that has at least three characters. This would allow companies to own and host their websites at their own root level …
Rediff Social Network in India launching version of fbFund
Sunday, 20 Jul, 2008 – 17:29 | No Comment
The platformization of social networks is continuing throughout the world as Rediff, one of the most popular portals in India (and publicly traded on the NASDAQ), is launching a Developer Platform, according to Medianama. Rediff …