Articles tagged with: budgets
MySpace De-Clutters, Clearing Room for Big Ads
MySpace is getting a renovation this week as it seeks to build advertising revenue and provide a simplified experience to consumers. Famous for its busy, flashing pages, the social networking site is going for …
Targeting Tactics Used to Raise ROI
Niche marketers may have a harder time targeting their audiences, but at least it doesn’t cost as much as mass campaigns.
Amazon sues New York about new tax
Amazon.com has filed a lawsuit challenging New York State’s new law forcing online retailers to collect sales tax on shipments to state residents. On Friday, Amazon filed a complaint in State Supreme Court in Manhattan …
Where Is Ad Spending Headed?
The economic slowdown will eventually take its toll on total US media ad spending, but not in the immediate future. Spending increases in 2008 across all media will bounce back from last year’s flat growth …
