Articles tagged with: advertising research
Web advertising market share reaches 19%
Internet advertisers in the UK spent a total of £1.7 billion during the first six months of 2008, increasing the online market share to 19 per cent, it has been announced.
The Internet Advertising Bureau (IAB) …
Mobile Advertising in Japan is rising
Even in Japan, where speedy multimedia handsets are the norm, many advertisers are not interested in using mobile in their campaigns. That is one of the findings of a June 2008 study by the Nikkei …
