Articles tagged with: advertisers
Microsoft, Google, Yahoo! team up for search advertising advice centre
The Internet Advertising Bureau (IAB) has brought together Microsoft, Google and Yahoo! to set up a search advertising advice centre for brands. The move follows Google’s controversial change to its trademarked terms policy, which allows brands to bid on rivals’ names.
Destroy your blog! This is the right way
Yes, you can destroy your blog. It’s not difficult just follow all the above hints and soon you will see your site traffic drop and visitors vanished. Of course this article is to show you what NOT to do.
Natural Search vs. Paid Search: SEO Wins
SEO is crucial to a Web site’s success and eConsultancy’s survey validates the point but is it worth hiring an SEO consultant for?
Google + Yahoo = Antitrust?
The Justice Department’s antitrust division has begun issuing civil subpoenas as it probes further into whether a planned Google-Yahoo partnership in search advertising is anticompetitive, a person close to a company that received a subpoena …
ValueClick: Has the Hunted Become the Hunter?
It has long been assumed by many investors that acquiring Valueclick (VCLK) would be the first step in “plan B” for Microsoft (MSFT) if its bid to take over Yahoo (YHOO) was unsuccessful. When …
Worldwide online ad spending will reach $65.2B in 2008
Several recent worldwide online ad spending projections indicate that the medium still has a lot of room for growth. Worldwide online ad spending will reach $65.2 billion in 2008, according to IDC’s “Digital Marketplace Model …
Will advertisers adapt to VOD?
VOD would seem well-positioned to capture a rising share of ad spending, but the way consumers use it may limit its potential as an ad medium.
Privacy issues as more people get online
By the end of 2009, more than two-thirds of the US population—or 200 million people—will be going online.”Unfortunately, this potential audience for Internet ads is largely unenthusiastic about most forms of advertising, notably banners, rich …
Yandex Vs Google: The new digital “cold war”
Yandex, with nearly 50% market share, is preparing a Nasdaq IPO. Google has around 31% market share.
Article Marketing 101
One special note is that Google seems to really like AC articles for specific topics. I once wrote a test article in a few minutes explaining why I liked Trident Splash gum.
Ad Networks the next new Dot-Coms
Google has already proven that there is a powerful network effect to advertising.
