Articles tagged with: ads
Advertising: Photo recognition service in pay per click ads
Eyealike, the startup that lets you use photo recognition to help find your ideal mate, is expanding to apply its image processing technology to a new market: advertising. The company says that the new system …
Eyealike, the startup that lets you use photo recognition to help find your ideal mate, is expanding to apply its image processing technology to a new market: advertising. The company says that the new system …
Search Monopoly: Why we can’t afford it
Yahoo (YHOO) and Google (GOOG) aren’t holding anything back in their effort to win our hearts minds in the search marketing war. Or rather, Yahoo’s surrender in that war as they prepare to include Google …
Yahoo (YHOO) and Google (GOOG) aren’t holding anything back in their effort to win our hearts minds in the search marketing war. Or rather, Yahoo’s surrender in that war as they prepare to include Google …
Are your pay per click ads In the Right places?
According to a report, consumers are most interested in - and therefore more likely to engage with - non-traditional ads. These are pay per click ads served on mobile devices, product placements (within games, movies …
Yahoo + Verizon: Extend their portal deal
Verizon (VZ) and Yahoo (YHOO) said Wednesday that they have re-upped a portal deal that began in 2005. Under a new multiyear agreement (statement), a custom Verizon-Yahoo portal will be offered to all new subscribers …
Online advertising slows as privacy issues are rising
It sounded like a winning proposition — free money — for Internet access providers.By tracking their subscribers’ personal Web surfing habits, they could help deliver ads targeted to the consumers’ interests, and claim a share …
June’s Top U.S. Online Advertisers and Ad Publishers
Fox Interactive Media, which owns MySpace.com (and is owned by News Corp. (NWS )), ranked as the top display ad publisher with 15.9% of all display ads viewed in June, and Microsoft was the top …
Why marketers should consider cause marketing
Everybody wants a write off and charitable contributions top the list for most consumers - and businesses. But, did you know those philanthropic contributions and activities could also give a brand boost? According to a …
Text Messages more efficient in Mobile Advertising
Mobile advertising has been the next big thing for a while now. But although text messaging is popular among young adults, the 160-character format has yet to become a mass influencer. Still, consumers who respond …
Personalized ads from ISPs
Internet service providers such as Embarq that manage broadband networks may soon tap their data storehouses to serve up personalized ads. Consumers are already spoon-fed ads based on the searches they conduct with tools like …
App Developers: Facebook layout difficult to navigate
Facebook unveiled a new layout, sporting fresh profile pages designed to help members better organize their social lives. But the redesign is drawing complaints from users who say the new site is difficult to navigate …
Brands Get Social for Olympics
With the Olympic Games just a month off, some brands are looking to extend their sponsorships with social media programs. Lenovo has created 100 athletes’ blogs in an attempt to align itself with some less …
